First details about POCO C40: rebranding or not?

There are similarities with the Redmi 10C, but all the characteristics are unknown

POCO is a sub-brand of Xiaomi, which will soon be four years old. It seems to stand aside and is dependent, but at the same time put on the stream the change of the “wrapper” of the same Redmi devices. This is a successful marketing story that will continue to evolve. Soon, the company should introduce a budget POCO C40.

First details about POCO C40: rebranding or not? – photo 1

Whether the novelty will be a unique product offered on the market, there is no exact information. But there is a possibility that the rebranding strategy will continue here, glueing the Redmi 10C nameplate. According to informants, POCO C40 should offer a display diagonal of 6.71 inches, a Snapdragon 680 processor and a dual rear camera. The redmi 10C was awarded the same characteristics, which suggests the continuation of the cloning practice.

Whether the guess is correct, we will be able to assess this month. Rumour has it that the premiere of the POCO C40 will be arranged in April. We will monitor the development of events.

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